UMW SBDC – Using AI Safely: What Small Businesses Need to Know

Artificial intelligence can help small businesses save time and improve productivity, but using it incorrectly can expose sensitive business and customer information. This webinar explains the differences between consumer and business AI accounts, common AI security risks, and practical steps business owners can take to use tools like ChatGPT, Claude, and Gemini safely and responsibly.

-Understand the difference between consumer and commercial AI accounts and why account type, not price, determines data protection.

-Identify common AI risks, including Shadow AI, sensitive data exposure, and the “toggle trap,” and learn how to avoid them.

-Discover practical, low-risk AI applications for marketing, customer service, operations, and internal business processes while protecting customer and company data.

Speaker(s): Charles Zink is the founder of Zink Advisory Group, a Fredericksburg-based AI advisory firm helping small businesses use AI tools safely and effectively. A Navy veteran with over 20 years in federal IT delivery, he holds certifications from AWS, Google Cloud, and the Project Management Institute, and now brings that same rigor to helping local business owners cut through the noise on AI. He’s a member of the Fredericksburg Regional Chamber of Commerce and works directly with small business owners on practical, no-jargon AI adoption.

Co-Sponsor(s):

UMW SBDC Office is inviting you to a scheduled Zoom meeting.
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